Sales Science Course
When you truly understand sales, you're unlocking how the business really works
Why Learning Sales Matters More Than Ever
✅ 🛒 Sales isn’t just about selling — it’s about creating consistent growth.
✅ 🎯 Every sale begins with a need — or the ability to spark one.
✅ ⚙️ Sales is where business becomes action — every result is measurable.
✅ 🧠 Understanding sales means decoding how people think and why they buy.
✅ 📉 Without a sales system, even great products go unnoticed.
✅ 🚀 Mastering sales unlocks growth, stability, and real business control.
✅ 🔍 Sales reveals the truth — what works, what doesn’t, and what to change.
✅ 📈 Every business depends on sales — but few truly understand it.
✅ 🌍 Mastering sales means going beyond limits — turning an idea into a business, a brand, and eventually a franchise.
Sales Science Course Curriculum
Thank You & Introductory Lectures
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- Welcome & Brief on Introductory Lecture (1:11)
- A New Definition of Sales (1:51)
- Foundations of Business and How They Shape Sales (8:27)
- Business Stages According to Size: What Changes in Sales (2:05)
- Managerial Stages in Business Growth (8:52)
- The 10 Core Sales Foundations – Part 1 (6:13)
- The 10 Core Sales Foundations – Part 2 (9:54)
- Sales Foundation Impact and the 'King Factor' (4:28)
- Download This Section: Complete PDF Content
Business Foundations
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The Role of Passion in Business and Sales
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The Role of the Business Idea in Sales Success
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The Role of Funding in Sales
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How Management Drives Sales Performance
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How Business Growth Stages Influence Sales
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The Influence of Branding on Sales Performance
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Franchising and Its Effect on Sales Growth
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Sales Science
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How Product & Service Features Drive Sales
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The of Pricing & Promotions in Sales
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Turning Competition into Sales Opportunities
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Sales Journeys Across Marketing Channels
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How Different Types of Ad Content Influence Sales
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- Crafting Powerful Ad Copy – Word Selection Part 1
- Crafting Powerful Ad Copy – Word Selection Part 2
- Crafting Powerful Ad Copy – Content Length Tips
- Crafting Powerful Ad Copy – Timing and Delivery
- Ad Images – The Image Mission
- Designing Effective Ad Images
- Types of Images That Convert
- Video Content: Types and Their Role in Marketing
- Why Video Works – The Psychology Behind It
- Elements of Effective Sales Videos
- Using Script in Video Ads
- Visual Elements in Video Ads
- Animation and Transitions in Video Ads
- Voice-overs in Video Marketing
- The Human Element in Videos
- How Long Should Your Sales Video Be?
- Pro Tips for Creating Impactful Sales Videos
Mastering Paid Ads: Essential Marketing Steps by Channel
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- Paid Advertising: Main Channels Explained
- Universal Ad Steps Across Platforms – Part 1
- Universal Ad Steps Across Platforms – Part 2
- Universal Ad Steps Across Platforms – Part 3
- Google Ads: Pros and Cons of the Channel
- Google Ads Strategy Deep Dive – Part 1
- Google Ads Strategy Deep Dive – Part 2
- Facebook Ads: Platform Strengths
- Facebook Ads: Platform Weaknesses
- Facebook Ads Strategy Guide – Part 1
- Facebook Ads Strategy Guide – Part 2
- YouTube Ads: Benefits Overview – Part 1
- YouTube Ads: Benefits Overview – Part 2
- YouTube Ads: Platform Drawbacks
- YouTube In-Stream Skippable Ads – Part 1
- YouTube In-Stream Skippable Ads – Part 2
- YouTube Non-Skippable Ads – Part 1
- YouTube Non-Skippable Ads – Part 2
- YouTube Bumper Ads – Part 1
- YouTube Bumper Ads – Part 2
- YouTube In-Feed Ads – Part 1
- YouTube In-Feed Ads – Part 2
- YouTube Shorts Ads Strategy
- Best Practices for YouTube Paid Ads
- Instagram Ads: Pros and Cons
- Instagram Ads Strategy Guide
- TikTok Ads: Platform Overview
- TikTok Ads Strategy – Part 1
- TikTok Ads Strategy – Part 2
- Snapchat Ads: Pros and Cons
- Snapchat Ads Strategy Guide
- LinkedIn Ads: Platform Overview
- LinkedIn Ads Strategy Guide
- Display Network Ads: Pros and Cons
- Affiliate Marketing – Part 1
- Affiliate Marketing – Part 2
- Email Marketing – Part 1
- Email Marketing – Part 2
- Email Marketing: Campaign Analytics
- Offline Marketing for Local Business
Audience Targeting and Its Role in Sales Growth
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- Identifying Your Ideal Target Audience
- Understanding Customer Behavior: Gender Differences
- Understanding Customer Behavior: Age Groups
- Customer Behaviours: Education & Income – Part 1
- Customer Behavior: Education & Income – Part 2
- Customer Behavior: Interests and Preferences
- Customer Behavior: Family and Social Status
- Customer Behavior: Personality Types
Customer Support as a Sales Accelerator
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The Trust-Building Journey- From Stranger to Loyal Buyer:
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The Role of Location in Sales Success
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Timing in Sales: When It Matters Most
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Understanding the Customer’s Buying Process
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Important Sales Lectures and Core Concepts
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- How to Get the Most from Sales and Marketing Courses
- Opportunities Created by Sales Knowledge
- Benefits of Learning Sales
- Marketing, Advertising, and Sales – Clear Differences
- How to Start a Sales Consulting Business
- The Challenge of Finding Ideal Clients
- Sales Psychology Explained
- How to Influence Customer Behavior
- Reaching Customers vs. Drawing Them to You
- Can You Really Sell Anything?
- Single Product vs. Multi-Product Business Models
- Hiring and Its Impact on Sales Performance
- Why E-commerce Businesses Fail
- Understanding Ad Return on Investment (ROI)
- Startup Challenges and How to Solve Them
Mastering the ‘King Factor’ & Creating Your Sales Plan
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"Everything Affects Sales — and Sales Affect Everything."
✅ Sales is not an isolated skill — it’s the result of everything you build.
From the spark of an idea, to the structure of your business, to the clarity of your brand — every step shapes how (and how much) you sell.
✅ Sales is influenced by ten essential factors:
🛒 Product features
💰 Pricing
⚔️ Competition
📣 Marketing channels
🎯 Target audience
⏱️ Timing
🌍 Location
🤝 Customer trust
🧭 Sales process
🛠️ Customer support
Each of these can unlock explosive growth — or silently block your success.
✅ Sales may start as a talent — but without learning and refinement, it never delivers lasting results.
Raw talent gets attention. Skilled knowledge gets outcomes.
✅ That’s why understanding sales means understanding the full picture.
Because when you master sales, you don’t just sell more —
you think smarter, build better, and grow faster.
Releasing Time
The course starts in 3 weeks
It will be delivered over 4 intensive weeks, covering everything you need to master. This course is delivered using AI voiceover for better clarity and consistency.
🎓 Digital Certificate of Completion The course starts
Issued by Sales Factors Academy upon successfully completing %65 the course.
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